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| Project Details: | |||||||||||||||
| Client: Reinsma Homes | |||||||||||||||
| Description: Known in the Chicago land area for a quality built home that includes a lot of extras Reinsma Homes was being overlooked by many customers. The problem... the customer base assumed the home was out of their budget by simply seeing the home and comparing to what the competition was offering. Studio1 was hired to help rejuvenate Reinsma's advertising. Ads were placed that very clearly showed the home while stating the price. Signage in front of the community was created to show drive by traffic what was standard such as full basements, brick exteriors and fireplaces. Reinsma Homes considers the creative a success as traffic has increased at the information centers. | |||||||||||||||
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